I’m beyond stoked to be working with the International Surfing Association (ISA) again — and this time, the scope feels even bigger.
The brand for the 2025 ISA World Surfing Games has now been officially announced on their website, and I’m honoured to share that I’ve been contributing to the artwork and branding for this year’s global event. The best surfers in the world will converge at this event to compete for the title — and if I’m not mistaken, Olympic qualification is on the line, too. No pressure, right?
Collaborating with the ISA team is always a good experience. They're passionate, organized, and give space for creativity. It’s an absolute honor to play even a small part in an event of this scale and prominence. I’ll be posting more soon — including some process sketches, concept development, and a closer look at where the final visuals will land.